Frank Haase / Taurus Design
Concept, exhibition design and model making
Client: Wella AG
The six-month exhibition of Wella AG on hair took place in 2000 in the foyer in front of the Aerospace Technology Hall of the Deutsches Museum in Munich. Due to the positive response, the client also presented the exhibition at the Phyletische Museum in Jena the following year.
The 4.5-metre-long, ceiling-hanging hair model featured an interactive and cropped hair tip. Twelve displays provided information about the chemical and structural composition of hair. The exhibition visitors were able to illuminate various structures on the hair model by pressing buttons.